How to Go Live on Facebook From the Facebook App Starting a livestream from the app versus a web browser will be a little different, check out the instructions for each below. Users can go live on Facebook from a profile, a Page, a group, or an event. How to Use Facebook Liveįacebook Live videos are public, so viewers can watch on any device where they have access to Facebook but don’t need an account. We'll go over how to broadcast from mobile and desktop devices in the sections below. This guide will help you learn the best tricks that can make a big difference in how many people see your live broadcast, how they engage with it, and how it performs.įacebook Live started as a mobile-only broadcasting feature, but now, Facebook Pages can broadcast from either mobile devices or desktop computers. However, for such a simple concept, Facebook Live has a lot of little nuances that marketers will need to learn if they want to get the most out of the platform.

Why are marketers getting so excited about Facebook Live? Because it's a fun and fairly simple way for them to use the power of video to communicate their brand stories and build authentic relationships with fans and followers - in real-time. A recording of the video is also published to the page or profile so it can be watched again later. Viewers can react, share, and comment during the stream. Going live provides real-time engagement and can help increase exposure and build relationships with your audience.įacebook Live is a feature of Facebook that lets users livestream directly to the social network platform.

Live broadcasters can use this content to engage their audience during moments and events that are important to them. Facebook Live is a Facebook feature used to broadcast real-time video to Facebook.

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